Other Practices Are Already Using AI to Win Your Patients. Most Doctors Don't Even Know It's Happening.
Join our free AI Beta Group for medical professionals with Dr. Dustin Burleson and Jimmy Nicholas.
AI is already changing how patients find and choose their doctors. The practices paying attention now, while everyone else waits, are the ones who'll be ahead in 2026 and beyond.
Here's the problem: if you're using AI in your practice right now, there's a good chance you're putting your practice at risk with potential HIPAA violations. Most doctors using ChatGPT, Claude, Zapier, Make.com, Integrately, Google Workspace, Office 365, or other AI and automation tools have no idea they're exposed.
We built this community so you don't have to figure it out alone.
We believe if you lead with value, you attract the right people. That's why everything inside the AI Beta Group is available at no cost to join. No credit card. No "free trial" that converts to paid. Just access to the tools, trainings, and community you need to implement AI the right way.
Inside, you'll test tools in a safe, HIPAA-compliant environment. You'll see what's actually working. You'll connect with other doctors navigating the same challenges. You'll get the resources you need to implement AI with discipline, not guesswork.
If you haven't started yet, you're behind. The good news? We'll catch you up quickly before it's too late.
You heard Dustin and Jimmy discuss this on the Burleson Box. Here's your chance to get inside.
Here's What You Get When You Join — No Cost to Join
Access to the Practice Insiders Community
Connect with Dentists, Orthodontists, Plastic Surgeons, Hearing Care Professionals, and other medical specialists, just to name a few. Share wins, challenges, and real-world use cases. Nobody can keep up with AI alone. This community gets stronger as it grows.
Special AI Trainings & Demo
Exclusive trainings from Dustin and Jimmy. See exactly how AI is being used in practices right now, from phone agents and follow-up systems to Answer Engine Optimization (AEO) and beyond.
Test AI Agents & Tools in a Safe Environment
Try AI workflows in a HIPAA-compliant sandbox before you implement anything on your own systems. No risk to your practice. No guessing whether it's compliant. See it work first.
Exposed: The HIPAA Violations Hiding in the AI Tools You're Already Using
I can almost guarantee you'll be surprised when you see this checklist. We'll show you exactly what to watch for and how to protect your practice from violations hiding in tools you're probably already using.
Automation & Marketing Webinar Invites
First access to live webinars on AI implementation, AEO vs. SEO, and what's actually moving the needle in practices right now.
Resources for Your Entire Team
This isn't just for doctors. Your office managers, treatment coordinators, marketing people, and team leads will find resources built specifically for them inside.
More to Come
As our network grows, we'll have more input to produce better AI tools and share more proven use cases. Your participation makes this community better for everyone.
What's Already Happening Inside
Doctors are already using AI to transform how their practices operate. Here's what's working right now:
From Hold Music to Handled
One practice implemented an AI phone agent so potential patients and existing patients never wait on hold again. A friendly AI takes the message, and the team follows up when they're ready, not when they're interrupted.
One System to Replace Them All
Multiple practices have eliminated the need for Ring Central, Weave, and other fragmented phone system tools. Everything is now integrated into the most powerful CRM on the planet, fully HIPAA compliant. Desk phones can text, call out, and receive calls. All communications from text, voice, and email live in one place. AI and automation handle missed call text-backs, appointment reminders, and more. These practices are saving at least $5,000 a year with just this one piece of implementation while providing a better patient experience.
12X Return on a Dead List
One doctor used our AI reactivation system on an old patient list everyone had written off. The result? A 12X return on investment from patients they thought were gone forever.
A Legacy in Their Own Voice
One doctor had already published two books. They were decent, but they weren't him. The voice wasn't authentic. The words didn't capture how he actually speaks to patients or what he'd want his family to remember. They also didn't include how his patients talk about him, his practice, and the life-changing treatments he provides. This time, using AI, we extracted his real voice, his son's voice, and his patients' voice. We got the patient voice spot-on with our AI systems and tools. The result is a book he's genuinely proud of. One he wants to share with his family, friends, and patients. This isn't just a marketing asset. It's their legacy.
From Chaos to Clarity
One doctor went from internal confusion to operational clarity. AI helped align the team, streamline communication, and create systems that actually get followed.
These results came from doctors who started in the beta program and decided to work with us privately. Your results will depend on your goals, your practice, and how you implement. The point is: this isn't theory. It's already working.
Who This Is For (And Who It's Not)
This is not for:
Doctors who think AI is a fad that will blow over Practices content with the status quo
Anyone looking for a magic button that requires zero effort
People who want to pitch their own products inside the community
This is for:
Doctors who see what's coming and refuse to get left behind
Practice owners ready to implement AI with discipline, not guesswork
Team members who want to learn alongside their doctors
Anyone in healthcare who knows the window for early adoption won't stay open forever
Whether you're running one practice or twenty, under one brand or several, if you're serious about AI and ready to stop guessing, you're in the right place.
Frequently Asked Questions
Is this really free?
Yes. No cost to join. No credit card. No "free trial" that converts to paid. You get full access to the Practice Insiders community, the trainings, the HIPAA checklist, and the beta testing environment.
What's the catch?
There is no catch. We believe if you lead with value, you attract the right people into your circle. We want you to touch, see, feel, and experience that value for yourself before you even consider paying us one penny. Any consultant, company, or vendor that doesn't do it this way may just be trying to sell you snake oil.
We have tools, services, and programs that can help your practice with and without AI. This beta environment gives you a safe place to test and learn without putting your practice at risk. We believe you'll love what you see inside and may want to work with us on implementation down the road. There's no obligation. As long as you don't pitch your own products or services inside the community, you're welcome to stay and participate.
I'm already using AI. Do I need this?
We'd love to have you. If you're already using AI, we want to hear what you're doing. Share the wins and the challenges. Help others learn from your experience. This community will also help you do it better and safer, because most doctors using ChatGPT, Claude, or automation tools aren't set up in a HIPAA-compliant way and aren't getting anywhere near the results they could be. If you're not using AI yet, we'll help you start the right way.
Who else is in here?
Dentists, Orthodontists, Plastic Surgeons, Hearing Care Professionals, and specialists across healthcare. Practice owners, team members, and marketing professionals who are serious about implementation. This is a community of implementers, not tire-kickers.
How much time does this take?
As much or as little as you want. You can test an AI agent in under 5 minutes. You can read our HIPAA-compliant checklist in under 5 minutes. You can go deeper when you're ready. Drop into a training when you have time. Ask a question in the community when something comes up. I assure you there is nothing in here that is fluff or BS. We don't have time for that. We certainly respect your time even more.
The Window Won't Stay Open Forever
The AI landscape is changing weekly. Tools that are compliant today may not be tomorrow. Regulations are tightening. New capabilities are emerging faster than any single person can track.
The doctors building their AI foundation now, while others wait and watch, will have an advantage that compounds over time. Early adopters don't just learn faster. They shape what comes next.
This isn't manufactured urgency. It's just reality. The race has already started. The only question is whether you're in it.
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